Saturday, September 13, 2014

Apple is not going anywhere. It will remain to be the market Leader. Period.

I recently read the engadget's article "Much ado about nothing" on Apple watch. I could understand two things from the follow up articles:
1) Editors or whoever wrote those articles use Android because at first they said there's nothing in it to entise the buyers. Then they said, Apple watch would have been a good deal if it is not dependent on phone. Then they said, it should have been allowed to sync with Android. What can you understand? They are sad that they can't use Apple watch. As simple as that.
2) Engadget learned the business mantra: Criticise Apple after the event to attract Android Zombies and give thumbs up for the Apple products in the reviews to attract Apple users.

Many today call Apple's strategy towards Apple watch as a "Me too" device. No understanding at all. I am not saying that the only reason you see "smart" watches from other companies is because of Apple's decision to create one and they caught wind of that but we have to acknowledge the fact that once rumours of Apple making a watch surfaced years ago, everyone jumped on the "get into Apple's future market" bandwagon. They produced a bunch of forgettables (Okay some are good) not wearables and rushed to the market with devices. I generally don't defend criticisms as the products speak for the brand but the intention of this article is to assure all my think alikes that Apple is not going anywhere. Have some patience and wait for the reviews. 




"Not innovating the way they used to" and "Apple's innovation is dead with Steve Jobs" are the other criticisms I hear a lot. Its even more disturbing to hear from people who doesn't understand the way a company works and known Steve Jobs since his death. Products get mature and refined. Innovation is less of a thing in a mature market. It's just how things work. And Apple of them all is the best in making things work. A lot of thought process goes into the features that go into Apple's products. I saw this image floating around internet and I laughed my guts out at it. Android users say that they had this inter app communication two years ago. Dear Android zombies, inter app communication you speak about in your products doesn't even come close to what Apple is doing through extensions. In android you have a subset of data process through the controller into another app. In iOS that's different. You can provide a whole interface of one app in another through extensions. And about that widgets, Apple had widgets long ago in Mac. And Android had this widgets now and they say - we can glance information whenever we want. The same "whenever we want" is applied in iOS exceptionally well by making the decision to have those widgets in notification centre! Android zombies have to come to home to view that "glance-able" information. For us now, its a swipe away. It is obvious that many of the features will debut in Android first as a handful of manufacturers are working on it. That may not be possible for Apple but they take a lot of pride in having executed every idea just right. I want you all to remember one thing. "New is easy. Right is hard." 

I called a subset of people in Android community as Zombies in this article because it is their opinion that people aren't allowed to have their own opinions or tastes. Some websites seems to be heavily funded (even the biased writing to increase reader base is opined to be funded) to hate on Apple. The good news is it won't matter. Apple is already on it's way to hit yet another all time high. And I think Apple watch is not late to the market. Did y'all forget that Apple debuted iPod two years after flash players debuted? Did y'all forget that iPhone was debuted in an ocean of mobile phones? Did y'all forget that iPad was not the first tablet? The same is going to be with Apple's watch. "New is easy. Right is hard!!"

I used to respond to criticisms made by android users on Apple aggressively. But after watching this video, I just want to smile at them in response and my whole perspective towards them changed.




Well now I can see some red faces. That's not my intention. My intention is to say that I will have my own tastes and preferences!